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Kayla Ruth
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Access.
Community.
Power.

Black founders in fitness and wellness are building some of the most important spaces in this industry. We deserve the same access, resources, and community that everyone else already has. I've built my whole career, and everything on this site, to make sure we get it.

I'm here to bring people into my world and give them access to what I know, what I've built, and who I know.

That looks like strategy and consulting for founders who are ready to grow. It looks like the Black Fitness Hub — a directory built to make Black-led wellness visible. It looks like events, partnerships, and community built on the belief that we go further together than apart.

WHAT I DO

The Studio

Strategy + consulting for wellness founders, gyms, and community orgs.

EXPLORE THE STUDIO →

The Collaborations

Client work, creative collabs, passion projects—the full range.

SEE THE WORK →

ALSO BUILT + RUNNING

The Black Fitness Hub

Directory for Black-led fitness + wellness in Washington State.

VISIT THE HUB →
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A TASTE OF THE WORK

CLIENT

Urban Yogis

31% more visitors. Every quarter. Still climbing.

PRODUCING

Black Wellness Night - coming soon

2.0 coming to Seattle this May

CLIENT

Ada is Present

She always had it. We built the strategy around it. 36k and counting.

WHAT I BELIEVE

Collaboration over competition

We win when we win together.

Action over aesthetics

Results—and people—are better.

Community is the strategy.

It's the whole point. Full stop.

Ready to build together?

Not ready yet? Follow along on Instagram.

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